Local Eminence Marketing Manager

The role of Local Eminence (LE) is to make Accenture loved and sought after at a local level by our clients and talent by creating differentiated experiences and building our local reputation.

LE works with business leads to align and integrate their priorities into Marketing and Communications (M+C) strategy and plans, and M+C experts across different disciplines to create awareness and drive consideration to preference. LE sits at the centre of each Market Unit/geography, being responsible, accountable, consulted or informed of anything that impacts the country of Portugal integrated in the Market Unit of Iberia.

What we do

• Build and maintain strong relationships with local partners (associations, institutions, influencers, etc.).
• Partner with local business stakeholders to support priority business growth objectives.
• Raise positioning and nurture client relationships via client forums, key third party and association events.
• Consolidate our position as a Responsible Business, through amplification of our local corporate citizenship messaging and talent brand.
• Build and Coordinate programs and activities that are relevant to cross-industry/cross-service.
• Identify and localize global content (Thought leadership/research, messaging, and collateral) and create 360-degree activation campaigns with the most relevant content, and thread through our local moments.
• Reports to and works in close collaboration with Iberia M+C Lead.
• Works in partnership with other parts of M+C and specific experts (media, social, internal coms, brand, etc.).

Qualifications

• Minimum 10 years of experience
• Degree in Marketing and/or Communications
• Marketing and comms experience in professional services or other B2B organizations.
• Broad marketing skill set, including campaign management, deliverable development and measurement and reporting. Demonstrable experience in using different channels.
• Brilliant project management skills and ability to manage multiple projects in a deadline-driven environment.
• Strong written and oral communication skills, with ability to present and convey ideas clearly and persuasively at all levels.
• Strong stakeholder management skills and ability to operate and build relationships at senior levels within a large, matrixed organization.
• Team player with great interpersonal skills
• Creativity, flair, and innovation in how to achieve cut-through and differentiation for campaigns.
• Enthusiasm, passion for marketing and can-do attitude

Technical skills

• Strong English and Portuguese skills
• Strong writing skills are essential.
• Good knowledge of Microsoft PowerPoint and Excel,
• A basic understanding of the principles of design (some digital design skills would be a bonus).